Do you pretend you are going to hit your sales numbers when you know you won't? How about that you will prospect twice a day when you know you will not.

We all pretend.

In this episode, Russ and Jon discuss the reasons why we pretend and how to move past pretending to an open and trusting environment.

Topics Include:

• Why do we pretend?
• How does pretending affect a sales team?
• Getting past pretending
• How to make a company more open
• How do Jon and Russ pretend?
• Tiny habits